HEARTS in Sync Branding
HEARTS in Sync – 2025
Illustration ✶ Visual Identity

The HEARTS in Sync virtual program is making cardiac rehab more accessible to the people of Nova Scotia!

Their 1:1:1 care approach blends education and support from a registered nurse, physiotherapist and dietician. Taking this holistic model we created an interconnected logo based on a divided “nutrition plate model” to capture the components of the program but also being clear this was cardiac rehabilitation at its core.

I worked with their team to not only create a brand for the program but continued on to support with brand assets such as infographics, presentation templates, letterheads and a library of 60+ icons to be used across internal and external communication materials!

ROLE

  • Conceptualization
  • Logo Creation
  • Colour Palette
  • Typography System
  • Illustrative Icon Set
  • Powerpoint Templates
  • Letterhead Templates
  • Infographic

testimonial

Happily, we had the opportunity to work with April on establishing a brand for Nova Scotia Health’s Virtual Cardiac Rehab Programming, called HEARTS in Sync! In addition to branding, April provided exceptional collaboration on a variety of additional Graphic Design work including icon development, colour pallets, an infographic, and more!

April was a pleasure to work with. She is communicative, organized, and is attentive to ensuring your vision comes through. Her work is timeless and outstanding. April was easy to work with, and we appreciated her process in which she provides ongoing support, and collaboration throughout the project. We highly recommend April, and hope to work with her again in the future as new projects arise.

– Brit
Program Office Coordinator, REDUCE-IT